You may have heard of the marketing ploy called College Colors Day, an attempt by the Collegiate Licensing Company to get people to buy T-shirts and various other pieces of apparel to wear on Friday, September 4.
Hey, I'm all for this idea and for people wearing college football stuff on the Friday before kickoff weekend, but please Collegiate Licensing Company, don't try to tell us the reason for this day is the line below that you put on your web site.
College Colors Day strives to promote higher education in the United States through increased public awareness and celebrates the achievements of colleges and universities, acknowledging their critical and fundamental importance.
The goal is to promote higher education? Try higher sales from any store selling licensed collegiate apparel.
Hey, I'm all for this idea and for people wearing college football stuff on the Friday before kickoff weekend, but please Collegiate Licensing Company, don't try to tell us the reason for this day is the line below that you put on your web site.
College Colors Day strives to promote higher education in the United States through increased public awareness and celebrates the achievements of colleges and universities, acknowledging their critical and fundamental importance.
The goal is to promote higher education? Try higher sales from any store selling licensed collegiate apparel.
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